Course Outline

Introduction

Customer Comes First

  • Anticipation: Understanding customer needs before they arise
  • Customer Focus: Building long-term relationships and loyalty
  • Assertive Communication: Expressing ideas clearly and confidently
  • Market Knowledge: Staying ahead of industry trends and customer expectations

Connected with the Company

  • Networking: Building strong internal and external professional relationships
  • Teamwork: Collaborating effectively to achieve business goals
  • Troubleshooting: Quickly identifying and resolving challenges
  • Adaptability: Navigating change and staying resilient

I Achieve What I Set Out to Do

  • Decision Making: Evaluating options and making informed choices
  • Disciplined Execution: Maintaining focus and consistency
  • Recursion: Learning from past experiences to improve future actions
  • Delegation: Assigning tasks effectively for better productivity

Owner Mentality

  • Negotiation: Reaching win-win agreements in business discussions
  • Innovation: Encouraging creativity and continuous improvement
  • Change Management: Leading teams through transitions successfully
  • Commitment to Profitability: Balancing business growth and financial sustainability

Summary and Next Steps

Requirements

  • Basic understanding of commercial management responsibilities
  • Experience in customer interactions and business operations

Audience

  • Commercial managers
  • Sales and marketing teams
  • Customer relationship managers
 14 Hours

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